Juliana is as much about creating a voice for women in mountain biking as it is about creating the products themselves.
No matter how much thought goes into our bicycles, it’s the people who ride them that bring them to life. And because Juliana is a stand-alone brand, we enjoy the luxury of uninterrupted focus on these women. From guides to adventurers, pro racers to passionate enthusiasts, we support as many inspirational women as possible and share their stories with others who share the same drive for mountain biking.
“Going Places”, is a mini-film series that places the spotlight on different Juliana riders who co-run some of the best mountain bike guiding companies around the world. You can watch them all here.
This is our trio of international pro athletes who race for more than just results. Let us introduce you to the exploits of Anka Martin, Kelli Emmett, and Sarah Leishman here.
We support a select number of leading ladies who are so fired up on mountain biking they actively bring their riding community together to share the glow. Meet our ambassadors here.
We try to make it as easy as possible for women to try out a Juliana at their favorite trails, their local shop, or at our own factory in California. Find out how you can experience one of our bikes here.
These are one-day events that bring the local female riding community together through yoga, apres mingle with Juliana pros, swag, and (of course) a group ride. Each event is based out of a one of our Juliana retailers.
2017 event dates and event information coming soon.